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links for 2008-04-10

April 10th, 2008 · Comments

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CommentsTags: Del.ico.us


links for 2008-04-02

April 2nd, 2008 · Comments

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CommentsTags: Del.ico.us


Springleap competition and SEO’s dark side..

March 30th, 2008 · Comments

Springleap

Springleap, a locally based, recently launched site focussed on the design and selling of t-shirts, is running a competition where contestants have been challenged to get themselves to the top of the search engine result pages (SERPs) on a search for “Springleap“.

Not a bad idea from a springleap side of things. I do have an issue though with the “black hat” techniques being used by various participants. And no, not because i think they’re cheating. I think that the prize money has brought out the worst in SEO “trickery”. These guys are just creating more mess, putting up fake blogs that are exactly the types of sites that we all hate. In my opinion spam blogs (splogs) are almost as bad as email spam. So if you hate spam and you’re creating a spam blog, are you not being a little bit of a hypocrite?

I must say that I take a lot of pleasure in flagging springleap splogs as spam.

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CommentsTags: General · Marketing · Web


My favourite Spike Jonze music videos

March 29th, 2008 · Comments

I’m the proud, long-time owner of 2 of the “Work of Director” series. The first dvd set i got was the work of Michel Gondry, then a bit later, the work of spike jonze. Both pretty great directors. I took the Spike Jonze off the shelf and popped it in the dvd player tonight… which has now resulted in this post:

My favourite Spike Jonze music videos.

In no particular order, here they are:

California - Wax

Chemical brothers - Elektrobank

Drop - The Pharcyde

Weapon of Choice - Fatboy Slim

Sky’s the limit - The Notorious B.I.G (note - this one needs some bass!)

Here’s the trailer of the Spike Jonze dvd

Next i’ll do michel gondry. his stuff is the best i’ve ever seen..

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CommentsTags: Music


@New Media Marketing Conference (#newmedia08)

March 27th, 2008 · Comments

The lovely Simone Puterman from BizCommunity couldn’t make it today so I managed to get the call up and be the “honourary-substitute-guest-blogger”.

I’ve been supplied with a wifi access voucher, and will be putting down my thoughts on the biz-community blog.

I’ve never really live-blogged anything. I twittered a few events at last week’s Interactive marketing summit though.

Twitter, if you haven’t heard of it already, is what i’d describe as some sort of social-micro-blogging platform where you only get 140 characters to say whatever you want. Think of it as your facebook status message on steroids, where you can follow whoever you want, and track any mention of any keywords. It has turned into a bit of an public chat room, but i think that’s just the natural evolution of these sorts of platforms (especially when it comes to having a voice, and building personal brands).

The tracking aspect is something that I find one of the more important, but lesser known aspects of Twitter. As it’s public facing publishing, it’s pretty important to ensure that you’re tracking mentions of keywords such as your brand name so that you’re able to respond to the “tweeter” (?) as soon as possible. Justin Hartman set up an experiment using Hashtags to track this conference, take a look here.

As Twitter grows (it’s expanded rapidly lately) more an more uses will become apparent, just take a look at Fred Wilson’s post about the “Audience Prompter” to see what I mean.

Right Vincent Maher is up, I’m going to put my BizComm hat on.

Feel free to see what i’m thinking here.

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CommentsTags: Conference coverage · Media · Social media · Web


links for 2008-03-19

March 19th, 2008 · Comments

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links for 2008-03-18

March 18th, 2008 · Comments

  • Big time geeking going on at the ZA Tech Show podcast. “South African tech journos indulging in beer and opinion”.
    Should be well worth a listen. Nice current, and locally (SA) relevant topics.
    (tags: podcast)
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links for 2008-03-14

March 14th, 2008 · Comments

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links for 2008-03-13

March 13th, 2008 · Comments

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links for 2008-03-10

March 10th, 2008 · Comments

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