So the big announcement last week was the long awaited introduction of South Africa’s second national operator (sno), Neotel.

Reading a post by mike got me thinking about the name “Neotel”. There’s Hellkom (Telkom), there’s the famous Dell Hell story, so it’s only natural to think that Neotel has left themselves open to the name “Neohell”. If they earn it of course.

Anyway, I just saw that neohell.co.za has already been registered! I quite like the heading “Neohell (Just in Case)”.

Neotel, you’re being watched.