The Google Earth and Maps team blog has announced that you’re now able to add reviews to businesses that are found on Google Maps.

I think this is an important step by Google as it gives the consumers another channel to voice their opinions. As Google gains momentum as the primary resource for all things search, the addition of reviews will hopefully expose those that provide a bad service and reward those that don’t. simple.

The implications on this will probably not be big here in South Africa in the next year but come events such as the 2010 World Cup, international visitors who are looking for places to go might well place a lot of weight on what reviewers have to say.

Car dealerships need also to be aware!