Bread made at a recent camping trip of ours. Right out of the potjie pot! I’ve been tagged by Quirk. This time, it’s for something that’s actually got a point, AND a good cause attached to it. It’s all about bread. Baking a loaf of bread. “The Worldwide Blogger Bake Off“. From Quirk’s blog: The [...]

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The guys at Cerebra have launched an initiative with one of my favourite shoe labels Converse (incidentally, my reading glasses are also Covnerse). I think that the idea around pulling the fans together is great. It’s a niche community that could fill a nice gap. What I find interesting is that there’s not one picture [...]

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[In return for a spare ticket to the New Media Marketing conference 2 weeks ago, I was asked to write a post for the Biz-Community blog. I've republished it below..] – The 2nd Annual New Media Marketing conference, which was held in Johannesburg 25 – 28 March 2008, was a showcase of a few of [...]

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Springleap, a locally based, recently launched site focussed on the design and selling of t-shirts, is running a competition where contestants have been challenged to get themselves to the top of the search engine result pages (SERPs) on a search for “Springleap“. Not a bad idea from a springleap side of things. I do have [...]

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I’d like to get some thoughts from the search optimisation community about this latest attempt from Ananzi to drum up some business… My initial questions: 1 – What the hell is Ananzi doing? 2 – Are Ananzi REALLY the largest search engine in Africa? 3 – Not really a question, but I’d like to say [...]

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Just caught this advert on tv this evening: I have a feeling “gooi it bokkie!” (it doesn’t translate directly too well but i suppose it’s pretty much the same as “shake it like a polaroid picture”) is going to experience similar popularity to Klipdrift’s “Eish“. excuse me while i go and “gooi it”..

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The TED blog posted our advert this past week. I’m hoping that this will tip it over the 1 million views mark. I believe that this advert and it’s move to youtube played a huge role in the amount of publicity for Theo Jansen, who was one of the stars at TED 2007. The image [...]

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I’ve been hearing all about this hilarious new SAA advert on TV. I can’t find it anywhere on the web. A lost opportunity for the power of viral i think. Probably some typical narrow-minded traditional ad agency thinking going on here. (i also looked for 1time and kulula in case it wasn’t SAA) Update: Mike [...]

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Just got this spammy jargonated goodness from KAE. (…) KAE believes that identifying where your organisation sits in the corporate growth cycle – and whether a period of future growth or consolidation is on the cards – offers a useful means of prioritising your core marketing insight activity and spend. In our latest thinking, we [...]

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