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Bake Bread – Give Dough!

October 15th, 2008 · Comments

Bread made at a recent camping trip of ours. Right out of the potjie pot!

I’ve been tagged by Quirk. This time, it’s for something that’s actually got a point, AND a good cause attached to it.

It’s all about bread. Baking a loaf of bread. “The Worldwide Blogger Bake Off“.

From Quirk’s blog:

The Worldwide Blogger Bake Off aims to use these donations in the many sustainable projects which Breadline Africa funds throughout Africa.

So how does this campaign work and what can you do to help Breadline Africa alleviate poverty in Africa? For starters you need to join the campaign in order to participate. Once you have signed up there are various ways for you to participate depending on whether you have joined as a blogger, fundraiser or individual. These are namely:

  • Making a donation to Breadline Africa on your own initiative or on behalf of a blogger or fundraiser.
  • If you have a blog or website, you will be able to download our widget. You will need to sign up as a blogger or fundraiser first.
  • Submitting your own bread recipe.
  • Voting for your favourite recipe.
  • Baking a loaf of bread and blogging about it.
  • Baking many loaves of bread and hosting a bake sale.
  • Challenging other bloggers or friends to get involved in the campaign.

I think the idea of the campaign is brilliant. By using various tools available in the social media toolbox, it cuts right through the clutter, and has the potential to spread like margarine a good viral should.

So to continue the momentum of this del.icio.us idea, i i’d like to tag the following bakeristas:
- Erik Hersman @ whiteafrican.com
- Matt Buckland
- Mike Stopforth
- The team at Ideate (+ their premium YuppieChef kitchen tools)
- Sarah at Babazeka
- The team at foodcrEATions - by Stork

In the meantime, let me just say that I am looking VERY VERY forward to baking my first loaf of bread and sharing the recipe with you!

Let me hear you say “mmmmmmmmmmmmmm….”

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Tags: Events · General · Marketing · Social media

  • challenge accepted!
  • Hi Scott, great viral, the foodcreations team will take up the challenge.
    We'd also love to see all the bread recipes on the food creations site so come everyone get crEATing and come and share your bread recipe inspirations in our interactive kitchen.
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